Frequently Asked Questions

REI Unlock is an all-in-one AI-powered platform for real estate investors. It combines CRM, AI calling, AI texting, automated comps, driving for dollars, skip tracing, dispo outreach, and more into a single system — with done-for-you setup. Instead of piecing together XLeads + Launch Control + a VA + a separate CRM, REI Unlock replaces the entire stack.

Most accounts are fully built within 3-5 business days. Our team handles everything: CRM configuration, pipeline stages, automation workflows, text and email templates, A2P 10DLC registration, funnels, website, and onboarding calls. You focus on deals — we build the machine.

No. We build it all for you. If you can make a phone call and send a text, you can use REI Unlock. Plus, every plan includes onboarding calls, weekly group training, and 24/7 support.

Wholesaling, fix & flip, buy & hold, creative finance, land investing, Novations, subject-to, and agent outreach. Our pipeline and workflow templates are pre-built for each strategy, and our team customizes them for your specific business during setup.

Our AI voice callers (Platinum plan at $449/mo) make and receive calls 24/7. They qualify leads by asking about motivation, timeline, and price range, then book qualified leads directly on your calendar. Think of it as a virtual acquisition manager that never sleeps, never takes breaks, and never has a bad day. Learn more about AI features →

Standard texting is manual or template-based — you send a blast and respond to replies yourself. AI texting (Professional plan at $299/mo and above) uses conversational AI to respond to leads intelligently, handle objections, keep conversations going, and book appointments — all automatically. See messaging features →

Yes. AI-powered D4D with optimized routes, automatic property flagging, and instant skip tracing — all built in. No need for a separate DealMachine subscription. Flagged properties flow directly into your CRM pipeline for immediate follow-up. Learn about D4D →

Essentials ($99/mo) gives you the CRM, power dialer, auto-nurture messaging, and funnels. Professional ($299/mo) adds AI text and chat, AI automation, and AI content generation. Platinum ($449/mo) adds AI voice callers (inbound + outbound) and Facebook Ads Launcher. All plans include done-for-you setup. See full comparison →

No long-term contracts. Monthly billing, cancel anytime. Phone services (calls, texts, emails) are pay-as-you-go at transparent rates. Your data stays yours and can be exported at any point.

REI Unlock is the only platform that combines AI calling, AI texting, automated comps, driving for dollars, and done-for-you setup in one system. XLeads ($97-249/mo) focuses on skip tracing only. REI Reply ($49-99/mo) handles basic SMS automation. OpenDispo is a CRM without AI features. You'd need 5+ separate tools — and $2,000-4,000/mo — to match what REI Unlock includes at $99-449/mo. Read about the tech stack problem →

We build your entire system: CRM configuration, pipeline stages, automation workflows, text and email templates, website, funnels, A2P 10DLC registration, calendar setup, and onboarding calls. Everything you need to start closing deals — built for you in your first week. It's a one-time fee that saves you weeks of setup time.