You already paid for those leads. Most investors work them once or twice, then move on. Answer four questions and we will put a dollar number on what is still alive in there, at your own average profit per deal.
About 40 seconds.
Tell us about the pile
The old leads you stopped following up on. Rough numbers are fine.
Only used to label your report.
Please fill in all four fields.
How hard did you chase them?
This is the part that decides how much is recoverable.
Be honest. Nobody sees this but you.
Bought leads, form fills, someone raising their hand off outreach. All of it.
Please answer all three questions.
Running the numbers on your pile...
Applying decay curves by lead age
Your report is ready
We found recoverable value in your pile. Tell us where to send it and we will unlock the whole thing.
$184,500
Value Still Alive
148
Leads Still Live
11
Deals Hiding
Plus everything below, unlocked in one click
🔒The gap that killed them
Most motivated seller deals close between the fifth and twelfth touch. You stopped at two, which means the pile was never really worked, and that is why so much of it is still live.
🔒What you likely already spent
Your pile cost roughly $6,750 to generate before a single deal came out of it.
🔒The gap before the gap
Roughly 66 of these were decided before your first follow-up ever went out, and no amount of following up would have changed it.
🔒The 9-message revival sequence
Day 0 text, day 2 text, day 5 call, day 9 text, day 16 email, day 24 text, day 35 call, day 50 takeaway, day 70 reopen. Word-for-word copy for every one.
🔒Do's and don'ts that break these sequences
Never put an offer number in the first three touches. No links in early texts. Nothing before 8am or after 9pm in their timezone. Six more.
All of it is yours to keep and run yourself, whether you ever talk to us or not.
Unlock your numbers
Please fill in all three fields with a valid email.
Here is what is still alive in your pile
Based on your own numbers. Conservative end shown first.
Value still sitting in your dead leads
$0
at your own average profit per deal
0
Leads likely still transactable
of the pile you described
0
Deals hiding in there
conservative close rate
$0
What you likely already spent
generating a pile this size
The gap that killed them
Most motivated seller deals close between the fifth and twelfth touch. You stopped earlier than that.
1
touches you made
→
5-12
where deals actually close
The gap before the gap
0
likely gone before you called
→
5 min
where the seller is still yours
The 9-message revival sequence, yours to keep
This is the cadence we run on dead lists. Use it yourself, no strings. It works because it changes the angle every time instead of asking the same question again.
Day 0 — Text. Confirm ownership. No pitch.
“Hi {first}, is the place on {street} still yours?”
Day 2 — Text. Curiosity, not an offer.
“Did you end up doing anything with it?”
Day 5 — Call. First voice touch. Voicemail names the street and nothing else.
“Hey {first}, it's {you}. Calling about {street}. Give me a shout back when you get a sec.”
Day 9 — Text. New angle. Change has happened since you last spoke.
“Anything change with the property since we talked?”
Day 16 — Email. A number, framed as a range so it is not an offer to reject.
Subject: {street} “{first} — based on what's sold nearby, something in the 180s to low 200s looks realistic for {street} as-is. Not an offer, just where the math lands. Worth a conversation?”
Day 24 — Text. One line of proof from their own zip code.
“Closed one two streets over from you last month. Cash, 14 days, no repairs. Want the details?”
Day 35 — Call. Second voice touch, different time of day than the first.
If they answer: “Not selling you anything. Just want to know where you landed on {street}, so I know whether to keep it on my list.”
Day 50 — Text. The takeaway. This one gets replies because it removes the pressure.
“Sounds like the timing isn't right. I'll close out your file unless you tell me otherwise.”
Day 70 — Text. The reopen almost nobody sends, and the one that converts.
“{first}, still own {street}?”
Do
Name the street, not “your property.” Specific beats personalised. It proves you are not blasting.
Ask questions they can answer in two words. On text, low effort to reply beats clever.
Change the angle every touch. Same question again reads as a robot.
Use their first name once. Twice in one message reads like a mail merge.
Send the takeaway at day 50. Removing pressure outperforms adding it.
Honour an opt-out instantly and suppress the number for good.
Don't
No offer number in the first three touches. A number this early is a number to reject.
No links in early texts. Carriers filter them and you might not even notice.
Never “just checking in.” It tells them you have nothing new.
No all caps, no multiple exclamation marks. Straight into the spam bucket.
Nothing before 8am or after 9pm in the lead's own timezone. That is a legal line, not a preference.
Don't stop at touch three. That is the whole reason the pile exists.
Check your own compliance before sending. Consent, quiet hours and opt-out handling are on you, and the rules differ by state.
Want this running on your actual list this week?
You keep your list. It never leaves your account. Load it into REI Unlock and this cadence runs itself across text, email, social and voice while you work on something else.
That text is answered by the same Ai that would work your leads. Ask it anything. It is the fastest way to see what you would actually be buying.
How we calculated this
Deliberately conservative. The revival rate sits on a decay curve by how long the pile has sat, from roughly 14% under three months down to 5% past a year, because a seller's circumstances change but the property does not disappear.
We also subtract the leads that were most likely decided before any follow-up happened, based on how fast you said you got to them. Those are excluded from the recoverable figure rather than counted twice, because a seller who spoke to someone else first is usually not recoverable by following up harder.
Of the leads still transactable we apply a single-digit close rate, not the rate you would expect on fresh inbound. Deal value uses the average profit you selected, not a market average.
The touch benchmark reflects the pattern that most seller deals close after the fifth contact while most operators stop at one or two. Your figure is a range because your list, not our model, decides the real answer.